If not careful, the brogrammers responsible for the attention deficit economy and big data collection will find their work has gone the way of interactive television. People use tools because they are — wait for it — useful. You’re not the customer; you’re the product. A web browser keeps, or kept, a history of where the […]
With the office abuzz with rumors that IBM might purchase Sun, I’m tempted to ask myself if I really needed any reminders why I don’t read trade publications.