Impulses

ACTION REQUIRED, the e-mail demands, NOW. Give money. Sale! One day only! You might like this video. Sign our petition now or terrible things will happen! How was your test? Sign our petition now to stop terrible things from happening! What kind of furry animal are you? Fill out this spreadsheet with data from another database, then copy data from spreadsheet column A to spreadsheet column ZZ. What’s for dinner? ACTION REQUIRED.

But can you act when all of these demands force themselves upon your attention and you’re twitching this way and that attempting to satisfy every competing request?

We’ve been trained to act on our impulses immediately, and to expect instant gratification: Send an instant message to your daughter at school asking about whatever springs to mind or sharing something interesting; pop off an unread e-mail to your Congressperson objecting to the latest idiocy; watch a movie now in the comfort of your car; order pizza delivered.

Whereas earlier we couldn’t, and had to learn patience; now we can, and the discipline of patience is but a fleeting memory. As is our memory: Can you hold a thought in your head longer than it takes to tweet at someone?

Can you respect your time and another’s?

Can you think before you act?

I shop therefore I am

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